Turn Every CUSTOMER INTERACTION Into PREDICTABLE GROWTH.
Leverage data-driven insights to retain more customers, increase expansion, and scale your revenue with confidence.
Most Companies Are Flying Blind.
I'll Give You the Data and the Playbook to Drive Retention and Expansion
If your decisions can’t be backed up with credible customer data, they won’t hold up in the boardroom. I’ll work alongside you to prove the ROI and drive measurable growth with strategies that actually work.









Leadership Programs That Turn
CUSTOMER SUCCESS into a GROWTH INSURANCE
Go beyond theory. I build the systems and business processes WITH your team to make it happen. Utilizing best in class change management practices so it sticks.
90‑Day
Customer Success
Accelerator™
Structured 1x1 data boot camp that uses YOUR data to build tailored processes that capture structured data and reporting you can use immediately.
Predictive Customer Behavior Index™ Assessment
In-depth assessment identifying retention and expansion opportunities, with a prioritized capabilities road map & quick wins, PLUS hands on implementation to make sure it works as you expect.
From Guesswork to Growth:
What Our Clients Are Saying
Discover how I helped companies go from reactive chaos to measurable impact across retention and revenue expansion while improving NPS, CSAT and ESAT!
Customer Success Executive
Creator of the Predictive Customer Behavior Index™
Scalable Growth & Retention Strategist
Daniel “Dan” Hoesing is a seasoned Customer Success and Support executive with over 12 years of leadership experience spanning high-growth SaaS companies, Fortune 100 enterprises, and startup environments. Dan is the creator of the Predictive Customer Behavior Index™, a proprietary benchmark of 175 customer success standards tailored to match company growth trajectories.
“Without the ability to predict customer behavior, customer success devolves into expensive customer service with no measurable return”
Dan Hoesing
CEO - Predictive Customer Success
Latest Articles & Thought Leadership

Qualitative vs. Quantitative Risk: What You Need to Know
Does your risk score actually drive action, or is it just a number on a dashboard? Customer success (CS) teams often rely heavily on risk scores to identify at-risk customers and prevent churn. However, many organizations find that their risk scores don’t actually lead to meaningful action or reduced churn

Why doesn’t your company listen to Customer Success? (Data Driven Customer Success)
Why don’t they listen to me!?! The short answer is “Data Driven Customer success” I get asked this by SaaS Customer Success / Customer Retention leaders more times than I can count. It’s asked or sometimes implied almost as a source of validation – as if to say “The CEO

Customer Success Leadership
I spoke to over 600 leaders in Customer Success / Customer Retention. Over the course of the next year, 75% of them were no longer in their role. I know many reasons factored into this (personal situations, other roles, economy etc.), but after chatting with many SaaS CEOs and digging
Not Sure What's Holding Back Your Organization's Customer Retention and Expansion? Let’s Find Out.
In one powerful session, you’ll get clarity on where your Customer Success strategy is leaking revenue and how to fix it.